merchant of simplicity
Est. 2026

Welcome, I'm Julius.

Bootstrapping immersive digital products.

Feel free to reach out or just say hi. — I don't charge for conversations.

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Recent writings

FOMO epidemic in its purest form

Examining how fear of missing out drives decisions in tech, product development, and everyday culture.

February 2026
4 min read
culture

Why We Keep Our Software Boring on purpose

A perspective on valuing simplicity and resisting over-engineering in software development.

January 2026
5 min read
engineering